5 Promo Products for Real Estate Professionals
Since real estate agents get most of their work from referrals, it pays to stay relevant in the minds of past clients. One great way to do this is by offering real estate promotional products that deliver relevant, real-world value.
There are a number of effective products that really connect with home sellers and buyers, including:
- Measuring tape: From the moment a client moves into a home, there's plenty of measuring to be done. Branded measuring tapes are pocket-sized tools that allow you to stay relevant in your clients' minds. They also provide enduring value that can last for years.
- Flashlights: Safety and storage lights are essential for any home. They make great closing gifts for your clients, who will appreciate your continuing commitment and support even after your business is done.
- Mobile power banks: Since past clients can lead to endless leads, it's smart to invest in your relationships long after closing. Surprisingly affordable, these impactful tech goodies really cultivate goodwill. They also make your brand an indispensable part of your clients' daily routines.
- Tool kits:
Compact screw drivers and tool kits offer huge value to new homeowners who are getting settled. They also provide great durability for lasting promotional power and a better ROI.
- Picture frames:
These products allow you to engage with clients on an emotional level. Just make sure to work with a provider who can strategically position your brand in a way that will complement the frame design without overwhelming the eyes.
Cementing Your Relationships
Any successful real estate agent knows that long-term connections lead to more business. By offering valuable promotional gifts to your current and past clients, you can create valuable goodwill that will build beneficial long-term relationships. They also allow you to reintroduce yourself to past clients in your database, so you can refresh their memories in case they know someone who needs an agent.
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